The Art Of Innovation Management

Innovation is not just about having ideas. Innovation happens when someone has a new idea, then makes it real so that it creates value for their stakeholders. Photo Credit : Print this article Font size - 16 + For many people, the concept of innovation management doesn’t make any sense at all. They think that innovation is all about having new ideas and how can having a new idea be managed? This confusion reflects a common misunderstanding of what innovation is and how it works.