1. Xerox Selects Clear as Its Inaugural Color of The Year 2020

    Xerox Selects Clear as Its Inaugural Color of The Year 2020

    Looking ahead to 2020, Xerox today announced its inaugural Color of the Year: Clear.

    While acknowledging debates as to whether the absence of all colors is itself a color (it is), Xerox stands by its choice of clear, the same color (or non-color) as fishbowls, windows and cellophane.

    Just as these transparent surfaces give us a view into what lies behind them, Xerox’s Color of the Year showcases the importance of creating a fresh look into an unobstructed future, in hopeful yet clear-eyed anticipation of what lies ahead.

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