1. Generation Z vs. Millennials: What's the Difference?

    Generation Z vs. Millennials: What's the Difference?

    We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually defines a millennial? Millennials are the generation born between 1980-1994. These are people who remember a time before cell phones and the internet were integral to everyday life but have grown up with these technologies.

    Following millennials, you have Generation Z, also referred to as Gen Z. Gen Zers were born between 1995-2015, meaning they’re anywhere between 5 and 25 years old. This is the first generation to never experience a world without smartphones and the internet. Members of both generations may be young, but there are huge differences in the ways they view money, interact with brands, and respond to marketing.

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