1. Featured Articles

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    1. The best ways to invest when inflation takes off

      The best ways to invest when inflation takes off

      “In general, inflation is usually negative for stocks,” said Amy Arnott, a portfolio strategist at Morningstar.

      Between 1973 and 1981, inflation rose by more than 9% a year. During the same period, stocks shed about 4% annually.

      But don’t panic — doing so has never helped an investor.

      That’s because these companies are often in industries, such as the financial and consumer staples sectors, that get hit less hard by inflation, Doll said, “These industries tend to perform better because they have more pricing power and are able to increase their prices with inflation better than other industries.”

      Other hedges to inflation include investing in real estate, gold and even cryptocurrencies, advisors say.

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      Mentions: Morningstar ABLE
    2. 6 Helpful Tips to Address Unhappy Customers

      6 Helpful Tips to Address Unhappy Customers

      It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. 

      Responding to unhappy customers seems like a chore. It can be overwhelming and humiliating when the customer is shouting at you from the other end of the line. 

      The good news is there are steps you can take to address those bitter customers. Here’s a list of how to get through the phone call gracefully, without sobbing afterward. 

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    3. How to Work Smarter, Not Harder

      How to Work Smarter, Not Harder

      Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're still not where you want to be. What could you possibly do to make your working life better?

      If you feel like your workdays are not as efficient as you'd like, below are the best tricks on how to work smarter, so that you can reach your goals and earn the success that you deserve.

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    4. I own a rental home in California. How can I leave it to my daughter so she can avoid capital gains taxes?

      I own a rental home in California. How can I leave it to my daughter so she can avoid capital gains taxes?

      Dear MarketWatch, I live in California and own a single-family rental property that has a tenant with a 12-month renewable lease. The home is in a revocable trust. I would like to leave the property to my daughter. I have one other child who I don’t intend to leave any of this property to. My daughter will probably keep the property as a rental, but she might use it as a second home and/or as a partial, week-to-week vacation rental.

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    5. Facebook Officially Changes Its Name to Meta

      Facebook Officially Changes Its Name to Meta

      Facebook, which announced earlier this week that it was looking into changing the name of the company in an attempt to reflect on its building of the metaverse, has officially changed its name to Meta.

      CEO Mark Zuckerberg announced the news late Thursday afternoon.

      “Today we're introducing Meta, which brings together our apps and technologies under a new company brand,” the company said via Twitter, one of the social media platforms that the company does not in fact own or operate.

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    6. Creepin' It Real With 6 Spooky Halloween Products you can use in your Q4 marketing program

      Creepin' It Real With 6 Spooky Halloween Products you can use in your Q4 marketing program

      Halloween is creeping towards us, but the spooky holiday will look a lot different this year. Instead of trick or treating or haunted houses, Halloween lovers will need to come up with their own safe (socially distant) fun. Here are six of our favorite Halloween products that will still make All Hallows' Eve frightfully enjoyable.

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    7. 7 Ways to Take Advantage of Your Lunch Break

      7 Ways to Take Advantage of Your Lunch Break

      Taking a lunch break is important. It’s a time when you can step away from your computer and have a little “me” time. Your lunch break should be a time when you can unplug and stop thinking about work so you can reenergize to make it through the rest of the day. Unfortunately, many of us are guilty of working through our lunch breaks and some of us even skip lunch entirely, which is not healthy.

      To help inspire you to do something better with your lunch break, we’ve compiled this list of seven ways to take advantage of this time:

      Read Full Article
    8. 5 Promo Products to Make Your Office Safer for Employees

      5 Promo Products to Make Your Office Safer for Employees

      As business’ doors open back up and employees step into the office, it’s essential to make sure they feel safe and comfortable as the return to their desks. Whether you own a business that has 3 employees or 300 employees, safety should be the number one priority. Here are 5 of our favorite products to keep your office sanitized and give your workers peace of mind.

      Read Full Article
    9. Branding 101: Let's Talk Logos

      Branding 101: Let's Talk Logos

      A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that represents your business. Your logo should tell a story about your company and portray your brand’s personality. Not sure what your brand’s personality is? Take this free online quiz to determine yours.

      Read Full Article
    10. The Secrets to Attracting Ideal Customers

      The Secrets to Attracting Ideal Customers

      You put together the business plan, signed the lease, designed an informative website and…*crickets*. 

      It can be pretty discouraging when you put in the effort, but you’re not attracting your ideal clients. Fortunately, there are steps you can take to get you there! However, always remember that to attract your ideal customers organically, it takes time. Remember the cliche saying, 'Rome wasn’t built in a day,' well, that applies here too!

      Read Full Article
    11. How to Create Buzz Around a Launch With Promo Products

      How to Create Buzz Around a Launch With Promo Products

      So, you’re launching a new product or service? Congratulations – what an exciting time for your business! We understand that your next step is to develop your action plan to make this launch overwhelmingly successful.

      However, even with the countless social media posts, in-person sales meetings, and hours of planning out a marketing strategy, if you don’t promote the release in a way that piques your audience’s interest, it, unfortunately, will become an oversight.   

      Read Full Article
    12. Why You Need Promotional Products

      Why You Need Promotional Products

      In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advertising medium across all generations. If you want to expand the reach of your brand, promotional products are the way to go. Nearly nine of ten consumers remember the branding of a promotional product and roughly eight in ten looks up the brand after receiving a promotional product.

      So, let’s discuss the who, what, where, and why of promotional products.

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    13. California Eases Access for Low-Income Residents to Get Free Health Coverage | Best States | US News

      California Eases Access for Low-Income Residents to Get Free Health Coverage | Best States | US News

      . A provision in California’s newly approved state budget will eliminate the asset test for the 2 million Californians enrolled in both Medi-Cal and Medicare, the federal health insurance program for people 65 and older and people under 65 with certain disabilities. Instead, their financial eligibility will be based solely on income, as it is for the millions of other people in Medi-Cal.

      Read Full Article
      Mentions: California Medicare
    14. 9 Useful Apps for Sales & Marketing Professionals

      9 Useful Apps for Sales & Marketing Professionals

      Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you’re ever going to make it through the day.

      The solution is simple: apps.

      Struggling to plan a meeting? There’s an app for that.

      Trying to back up your files? There’s an app for that.

      Planning a business trip? There’s an app for that.

      Below are the top 10 apps guaranteed to make your working life a little easier. Whether you’re trying to share notes or creating a to-do list, these apps will bring that much needed peace of mind.

      Read Full Article
    15. How to Juggle Work and Life Balance Like a Boss

      How to Juggle Work and Life Balance Like a Boss

      You don’t have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can get unnecessarily challenging. Do you ever wonder why that is the case? You are doing everything according to the textbook: waking up early, checking off the to-do list, and even putting in extra hours just to confirm that everything is going as planned. And every day the same motto echoes in your ears – 'lather, rinse, repeat'.

      Read Full Article
    16. How to Manage the Workload of a Leader

      How to Manage the Workload of a Leader

      We all have a superstar in the office. They’re the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym every day. They’re rock stars through and through. So, how do you become as driven and as organized as they are? Below are some tips on how to manage the workload of a leader.

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      Mentions: Local Business
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